



Hi. I am Hugh Montgomery.
​
During the 28 years that I owned HMSDesign I had the opportunity to
develop positioning strategies, and create identities, printed material and packaging graphics
for large CPG brands, small start-ups and everything in-between.
I have a lot of experience across a wide rage of categories and competitive challenges.
(what’s with the name?)
In numerology, 22 is considered as one of the most powerful numbers.
It requires that you have a view of the whole picture as well as the tiny details,
so the right decision can be made, and ideas which seem impossible manifest into reality.
It is also my sail number and has served me well over the years.
I am now using 22 to offer affordable design, consultation and strategy
to anyone who needs a little help getting across the finish line.
Let’s get it done!

Some of my work

Packaging







Identity







Print & Web

